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4Cs · 4 min read
The 4Cs: How to Choose a Diamond Wisely
The 4Cs are the shared language of diamond comparison, but smart buying comes from balance rather than maximizing every grade.
Carat
Carat is diamond weight, not direct face-up size.
Some shapes such as oval or pear can appear larger at the same carat weight.
Color and clarity
D-F feels bright and icy, while G-H can be value-friendly for some budgets.
Clarity should be judged by visible appearance, not grade alone.
Cut
Cut strongly affects sparkle, especially for round diamonds.
For fancy shapes, proportions and real imagery matter too.
Frequently asked questions
Which C matters most?
Cut is often crucial because it affects sparkle, but it should still be balanced with budget, shape, and ring design.
LUX GEM
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